The Producer initiates, maintains and manages projects on an ongoing and project basis. They direct and coordinate the day-to-day agency efforts on assigned accounts. In this role, the Producer insures that the agency provides:

Sound and responsible project management and planning.
Proper and innovative execution of work in all areas on schedule.
A consistently superior creative product.

The role is typically now client facing and requires a mix of project management, account services and producer type skills.

Responsibilities and Duties

The Producer has four areas of responsibility (specific duties of each are explained below)

Planning, Analyzing, Evaluating

Develop workable budgets, work plans and realistic timetables.
Collaborates with the Account Team on preparation of marketing recommendations, strategies and actions for the client.
Reviews, analyzes and evaluates the following, relative to the client’s needs and objectives: all assigned creative projects, internal agency projects and assigned new business projects.
Provide client platform / business updates on a regular basis to demonstrate upcoming opportunities and threats to their business
Defining project scope, estimate and writing scope of works and technical specifications, works with account team in the creation of project specifications and time plans.
Educates account team and clients and manages their needs and expectations.
Determines project risk on an ongoing basis, escalates issues as needed.
Evaluate best team makeup for assigned projects.
Monitors out of scope requests, initiates additional estimates and approvals.

Team Leading, Coordinating, Managing

Provides leadership within the agency and monitors work scope against all variables.
Monitors all budget and production activity on assigned projects and communicates status of each project to appropriate agency and client personnel in order to meet project deadlines.
Act as the team leader on all assigned projects.
Maintains communications with appropriate agency and client personnel to ensure positive workflow. Escalating exceptions and issues to Director level as required

Educating clients and managing their needs and expectations.

Keeping project status reports up to date
Monitoring and enforcing project constraints (schedule / scope / resources)
Champion internal systems for higher productivity working
Drive projects to final stages of completion by keeping the team both on track and highly motivated.

Project & Product Management

Manage assigned projects, involved with client projects from start to finish, ensuring successful project completion against deadlines.
Provide and maintain projects status - liaising with development teams, designers and commercial staff to provide accurate updates of project statuses
Project quality assurance - testing and review of output, reviewing outputted deliverables against scope
Asset Management, sourcing through final delivery
Initiates and leads all appropriate project meetings.

Financial & Administrative

Monitor all internal and external costs for assigned projects.
Creates and maintains all project backup, status reports, PO’s, estimates, schedules, change orders, technical and production specs, preproduction books and any other associated backup.
Manage vendors and talent on assigned projects - create purchase orders, monitor actual vs. budgeted costs.
Manage the production of new business presentations and materials as assigned
Manage agency internal projects and assist in preparing materials for creative presentations and meetings